Need money now? My secret to Internet millions!¿Necesitas dinero ahora? ¡My secreto para hacer millones en el Internet!
By: Dennis Yu
A guest post by Dennis Yu
Got your attention, didn’t I? Well that line got my attention earlier today, when some guy sent me this email:
“I noticed that you work in helping people get traffic from SEO and social media. I used to work for a company that did mentoring to help people learn how to do that. I have an opportunity that is really exciting and great. I am only looking for one person to join my team. I am looking for someone who is business oriented and can see an opportunity when the details are placed before them. If you are interested I would like to talk to you more about this next week.”
So I asked him what exactly this business opportunity was — as these pitches never seem to discuss what I’d actually do. I point-blanked him to not give me that breathless sales talk, but tell me exactly what is being sold here and why would he choose me to be the only one person to join his team. He dodged the questions, but did admit that it was something to do with MLM and that he wanted me to watch a webinar.
Last time I checked, MLM was not about recruiting only ONE person, but selling yourself out to everyone you know. At least Send Out Cards is explicit about what they’re selling — greeting cards. By the way, Almighty Dad ranks #2 on Google for Send Out Cards Scam. Given the state of the economy, these schemes are proliferating. So let’s dissect how some of them work and prey upon stay at home dads and moms or others looking to work from home.
Have you seen those late night infomercials — you know, the ones where the guy is holding wads of cash, while seated in a sports car, hot chicks draped over him and a mansion in the background? One is run by “Jeff Paul”, Peter John, or some other guy with two first names you can’t remember after you’ve given your credit card to someone on the phone. You don’t even remember the name of the program — Shortcut to Internet Millions, Make Lots of Money Online with No Effort and Hot Chicks Walking Around with You Wherever You Go, or something like that. Don’t laugh, since there’s a good chance that you or a friend have fallen for this, but don’t want to admit it.
A couple years ago, I got an excited call from my mother. Sounded like she had just won the lottery. She attended one of those “free” informational seminars that would show you how you, too, could cash in on the millions being made on the Internet. While companies like Google, Yahoo!, and Ebay have made billions, certainly it’s your turn now. In just 3 clicks you can have your own website — no programming required — and be making money even while you’re sleeping or having sex with those Hot Chicks that seem to want to be around you for whatever reason.
I reminded her that I used to work at Yahoo! and ran a good chunk of their online marketing. Call me skeptical, but I just didn’t believe it was possible to start making millions in just 3 clicks with no other effort required. She didn’t believe me — the guy on stage was too charismatic and his suit looked just too good. But I asked if she could do me a favor and just ask 3 questions before she pulled out her credit card:
- Can we see just ONE website? If thousands have made millions online, can we see just ONE of the websites? Forget about trying to understand search engine rankings, keyword conversion rates, or anything like that. I just want to see ONE website or maybe even the website of the company pushing this miracle product.
- What is the name of the company putting on the show? No kidding. You’re in a hotel ballroom eating a “free” meal. And when you wake up tomorrow morning, $2,500 poorer, you’ll wonder what exactly happened yesterday. What was the name of the company? Is there an office I can go visit? Do I have any paperwork or a receipt to show for this? Nope, nope, and nope. Try going back to the hotel ballroom and you’ll find it either deserted or being set up for somebody’s wedding reception. Poof!
- What is the name of the charismatic speaker? He sounded so good, was so convincing. You really wanted to believe what he said. He is a “con man” because he played to your confidence. But with two first names, he might as well be like porn stars that have generic stage names. Can you Google him or his company? After all, if they make money online, they ought to have a high ranking website, right?
The good news is that my mom ultimately didn’t sign up for the program. At the end of the emotional sales pitch, strong-armed men sealed off the exits and began passing around clipboards, not allowing anyone to leave until they filled out the forms. Intimidating. High pressure. Certainly. Illegal? Nope.
An Internet-savvy friend of mine told me he attended one of these events — “Why would you do that?” is what crossed my mind — the hotel food isn’t THAT good. But it was the fun of watching skillful con men practice their art and throw a wrench in their well-orchestrated theatrical production. At one point he stood up and asked if they could show just ONE of the sites that have been built via this program. Excuses — the hotel Internet is not working too well, we’ll answer your questions afterwards, etc… And when he asked the guy what his name was or what the name of his company was, the strong-armed men came from the back and threw him out. I hope that he chose to at least eat the catered meal before opening his mouth.
You probably have your own favorite get rich quick scam that you’d like to bring up here in the comments — I’d encourage you to do so, since your sharing will help make the world a better place. Maybe somebody who would otherwise sign up for their “free credit report” (yes, even though you see that guy play guitar on TV, it’s a scam), send in their cash for gold, buy real estate no money down, or get ripped abs in just 7 weeks of working out 10 minutes per day — maybe they’ll hear your story and you’ll save them from the grief that comes later.
The moral of the story is simple. Be wary of people who want your money or who promises you something that seems too good to be true, because it is. There are honest options out there, but they probably won’t make you rich. Being a stay at home parent is reward enough in itself. To make money on top of that is bonus.
Un artículo del escritor invitado Dennis Yu
¿A poco no conseguí tu atención? Bueno, esta oración captivó mi atención más temprano, cuando vi que un tipo me había mandado un mensaje por correo electrónico diciendo lo siguiente:
“Noté que tu trabajas ayudando a las personas a conseguir más tráfico por medio de SEO y media social. Yo solía trabajar para una compañía que enseñaba cómo ayudar a las personas a hacer exactamente lo mismo. Yo tengo una oportunidad que es verdaderamente emocionante y genial. Estoy buscando por una persona que enrolar en mi equipo. Estoy buscando por alguien que tenga orientación hacia los negocios y que pueda ver una oportunidad cuando los detalles se les presenten. Si estás interesado me gustaría platicar más contigo durante la semana sobre esta oportunidad.”
Así que le pregunté de qué se trataba exactamente esta oportunidad – pues estos discursos nunca terminan siendo de lo que verdaderamente se trata mi trabajo. Directamente le dije que no necesitaba que me diera su rollo de ventas, pero que me dijera directamente qué era lo que vendía y por qué me había seleccionado a mí como la única persona para ser parte de su equipo. El eludió las preguntas, pero sí admitió que tenía algo que ver con MLM y que quería que yo viera una conferencia por Internet.
La última vez que yo chequé, MLM no se trataba de enrolar solamente a UNA persona, sino el venderte a cada persona que conozcas. Al menos Send Out Cards es explícito acerca de lo que están vendiendo – tarjetas. Por cierto, Almighty Dad ahora tiene el 2º lugar en Google por el embauque de Send Out Cards. Considerando el estado de la economía, este tipo de embauques están proliferando. Disequemos cómo es que algunos de estos embauques funcionan y cómo hacen presa de los padres y madres de hogar u otras personas buscando trabajo.
¿Has visto esos comerciales que pasan ya tarde en la noche – tú sabes, los que tienen a ese tipo agarrando los montones de efectivo, mientras está sentado en un auto deportivo, con un montón de mujeres bellas colgadas de su cuello con una mansión en el fondo? Uno muy conocido es de “Jeff Paul”, Peter John, o cualquier otro tipo cuyos nombres no puedes recordar después de que le has dado tu número de tarjeta de crédito a alguien por teléfono. Tú no puedes ni siquiera recordar el nombre del programa – Atajo a millones en el Internet, Haz Montones de Dinero en Línea Sin Esfuerzo, y un montón de mujeres bellas caminando contigo a todas partes, o algo por el estilo. No te rías, puesto que existe una buena posibilidad de que tú o alguien conocido haya caído en esta trampa, pero no quieran admitirlo.
Hace un par de años, recibí una llamada de mi madre toda emocionada. Sonaba como si ella se hubiera ganado la lotería. Ella atendió a uno de esos seminarios informativos “gratis” que te se supone te muestran cómo, tú también, puedes ganar los millones que se hacen con el Internet. Puesto que compañías como Google , Yahoo!, y Ebay ya han hecho millones, ciertamente ahora es tu turno. En solamente 3 clics tu puedes tener tu propio sitio web – sin programación requerida – y puedes empezar a hacer dinero mientras duermes o mientras tienes sexo con esas mujeres bellas que parecen perseguirte a cualquier parte que vas sin ninguna razón.
Yo le recordé a mi madre que yo solía trabajar en Yahoo! y estaba a cargo de una buena parte de su mercadería por Internet. Llámame escéptico, pero simplemente yo no creí que fuera posible el empezar a hacer los millones con solamente tres clics y sin ningún esfuerzo. Ella no me creyó – el tipo que dio la presentación era muy carismático y su traje se veía muy bueno. Pero yo le pedí a mi madre que me hiciera un favor y simplemente hiciera tres preguntas antes de sacar su tarjeta de crédito:
- ¿Podemos ver solo UNO de los sitios web? Si millones se han vuelto millonarios en el Internet, ¿podemos ver solamente UNO de los sitios web? Olvídate de tratar de entender los rangos de búsqueda de las máquinas buscadoras, conversiones de las palabras clave, o cualquier otra cosa por el estilo. Solamente quiero ver UNO de los sitios web o tal vez la página de Internet de la compañía que está promocionando este producto milagroso.
- ¿Cuál es el nombre de la compañía que está haciendo la presentación? No kidding. You’re in a hotel ballroom eating a “free” meal. And when you wake up tomorrow morning, $2,500 poorer, you’ll wonder what exactly happened yesterday. What was the name of the company? Is there an office I can go visit? Do I have any paperwork or a receipt to show for this? Nope, nope, and nope. Try going back to the hotel ballroom and you’ll find it either deserted or being set up for somebody’s wedding reception. Poof!
- What is the name of the charismatic speaker? He sounded so good, was so convincing. You really wanted to believe what he said. He is a “con man” because he played to your confidence. But with two first names, he might as well be like porn stars that have generic stage names. Can you Google him or his company? After all, if they make money online, they ought to have a high ranking website, right?
La buena noticia fue que mi madre ultimadamente no se enroló en el programa. Al final del discurso emocional de ventas, hombres grandes cerraron todas las salidas y empezaron a pasar libretas de notas, no dejando a nadie salir sin que hubieran completado la aplicación. ¿Intimidante, con mucha presión? ¿Ciertamente, ilegal? No.
U n amigo mío, muy conocedor del Internet, me dijo que en alguna ocasión él había atendido a uno de estos eventos – “¿Por qué harías algo como eso?” fue lo que cruzó mi mente – la comida de hotel no es tan buena. Pero se trataba de la diversión de ver a un estafador talentoso practicar su arte y el poder aventarle una bola curva en medio de su bien orquestada producción teatral. En algún momento él se paró y preguntó si podían enseñar solamente UNO de los sitios web que se habían construido con este producto. Excusas – el Internet del hotel no está funcionando bien, contestaremos todas sus preguntas después del discurso, etc…. Y cuando mi amigo le preguntó al orador cuál era su nombre o cuál era el nombre de la compañía que estaba haciendo la presentación, un hombre armado vino desde la parta de atrás de auditorio y le tiró fuera del lugar. Yo espero que al menos mi amigo haya escogido el comer gratis antes de abrir la boca para hablar.
Probablemente tú tienes una estafa favorita de éstas de volverte rico fácilmente que quisieras platicar en la sección de comentarios – te aliento a que compartas con nosotros, puesto que el compartir tus experiencias ayudará a hacer del mundo un mejor lugar. Tal vez alguien que de otra manera estaría listo a enrolarse en “el reporte de crédito gratis” (sí, aún cuando tú ves a este tipo tocando su guitarra en la televisión, es una estafa), en enviar efectivo para recibir oro, comprar tierra sin pago por adelantado, o ser robado con la estafa de súper estómago en solo 7 semanas haciendo ejercicio solamente 10 minutos al día – tal vez alguien lea tu historia y sea salvado de la penas que viene después de haber caído en la trampa.
La moral de ésta historia es simple. Sé alerta de las personas que quieren tu dinero o te prometen algo que parece ser demasiado bueno para ser cierto, porque lo es. Existen opciones honestas, pero probablemente no te volverán rico. El ser un padre de hogar es satisfactorio en sí mismo. El hacer dinero además de eso, es extra.




Excellent post, Dennis.
As the economy has spiraled downward, I have had more and more people approach me to ask me about making money blogging. I think they are a little bit disappointed when I explain that blogging takes work, talent, passion, and time. There isn’t a magic pill or an overnight solution.
People who are *truly* successful almost always get to where they are through perseverance, hard work, and experience.
Impostors tend to dress in fancy schmancy suits and give speeches with grand words and gleaming smiles. While they talk, the truly successful people are working…
Thanks for sharing your insights.
.-= Stephanie´s last blog ..TOP 10 Blog Posts of 2009 =-.
I agree with you Stephanie
Stephanie,
Thanks for the kind words! Just goes to show that there’s no “get rich quick” panacea, though people who are desperate would like to believe so, hope beyond hope. What’s sad is that if you graph the economy against spam, there’s a clear relationship— when people are out of jobs, spammers our out en force to collect money. The unemployment rate and the level of spam go hand in hand.
The silver lining to this cloud is that a lot of folks will start their own businesses in this downtown. And I hope that our company can help make that happen by powering an army of Internet entrepreneurs– stay at home moms and dads that can enroll their neighborhood businesses in legitimate programs that drive them more business through better visibility on Google.
.-= Dennis Yu´s last blog ..Google now offers Pay Per Call indirectly =-.
Good article with valid points. However, I will point out that if you sort out the scam companies from the legitimate ones, MLM can be a completely valid and innovative business model. My wife has been involved in one for years. It is a product line that she absolutely loves, her customers absolutely love, and that her “downline” enjoys rep’ing through home parties and such. Have I seen this business produce any millionaires? Absolutely! A small handful. But they worked very hard for it. The rest make a modest to handsome income doing something they enjoy, and with the flexibility to work a “stay at home with the kids” schedule.
Those scams drive me nut! At least the Nigerian prince is straightforward about his wants – cash!
.-= dadshouse´s last blog ..My Teen Son Wants Ripped Abs =-.
Bryan, I agree with you. There are legitimate MLM companies out there. My wife does the “home party” thing too…only for a couple of months now…but she is making pretty good money. Not millions…but she is able to stay at home with our son during he day and still contribute to our overall income.
I think the number of “bad” MLMs that are out there significantly out weigh the number good ones. My advice…do not put your money into something unless you personally know someone who will tell you the absolute truth about the business. Don’t trust the guys on TV…or in any hotel banquet room.
.-= Jared´s last blog ..Why Buy Toys? =-.
Jared. that is the absolute truth. MLM’s are not necessarily bad if you go into them well informed and not desirous to con other people. If you find someone who you can trust to give you the absolute truth, the good and the bad, and you then decide to try it out then I cannot complain. I just don’t like seeing people get bamboozled because someone tells them fantastic, and false, stories about all the millionairs who “made it”. Sucker born every minute.